Changemakers supporting changemakers.

What if you could gather the ultimate dream team of business development, marketing, and communications pros to elevate your business? Our Leadership Team and crew is united in purpose and ready to join forces with your team to advance your business.

Our Leadership Team

 
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Jamie Lamonde

Founder + CEO

Jamie has spent her entire career immersed in the world of organic and sustainable brands. Jamie was a member of Organic Valley/CROPP Cooperative’s marketing team for 11 years, contributing to annual sales growth from $156 million to $930 million. In 2010, she founded Edible Madison, a magazine celebrating the abundance of local foods in Southern Wisconsin, which she published for 10 years before selling to Madison-based Forager Publishing. Jamie founded Kindship Group in 2020, merging her passion for helping mission-driven, organic and sustainable businesses with the passions of other amazing people she's collaborated with throughout her career. Jamie is dedicated to helping socially conscious brands, organizations and entrepreneurs succeed in order to transform our culture for the better.

 
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Gage Mitchell

Creative Director

Gage sees everything as a design challenge. Whether it's designing new business strategies, designing to solve community problems, or designing your life to be more fulfilling. When on a long overseas trip, he saw wonderful people and beautiful countries mired in a sea of western trash…much of which had been designed by someone like him. This became his inspiration for his next challenge – to design a better world by building a responsible design studio that works with mission-driven brands and spreads sustainable design knowledge. When Gage isn’t trying to save the world with design, he’s probably sipping delicious craft beer or experimenting in the kitchen.

 
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Molly Gaines

Strategic Communications
& Engagement Director

Molly is wildly passionate about helping things flourish and grow: flowers, veggies, honey bees and mission-based businesses. For 25 years, she's worked in PR and marketing communications at companies ranging from Fortune 500 and small tech companies to agencies and nonprofits. She loves creating captivating, consistent stories and messaging to engage, inspire and uplift.

 
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Jim Klousia

Strategic Development Director

Jim Klousia has over a decade of CPG experience and has helped bring hundreds of products successfully to market. He specializes in go-to-market strategy development, including competitive landscape analysis, market positioning and pricing and trade strategies. A Wisconsin native, he loves spending time adventuring on water and land, supporting the local and organic food system, and capturing life in Southern Wisconsin through photography. Jim holds a Communication and Journalism degree from the University of Wisconsin, Eau Claire and has completed executive development programs at both UW-Madison and Chicago Booth.

  • “Great investment we made working with Kindship Group, very insightful discoveries made, all very useful and actionable items. Also a joy to work with their team members--professional, friendly and very responsive. Highly recommend working with them and look forward to working with them again in the future.”

    - Irene Pauline Humpelstetter
    Living Alchemy

  • "Kindship Group has been an incredible partner to AEA, helping us refine our brand, amplify our message, and share our story in a way that truly connects with our audience. Their team just gets it—they take complex ideas and turn them into clear, compelling narratives and beautiful designs that make an impact. We’re grateful for their creativity, strategic thinking, and the way they feel like an extension of our team."

    - Lissy Matthews
    Advancing Eco Agriculture

  • “The team at Kindship Group not only had the technical and creative skills needed, but they also brought authenticity and humanity to the process. They guided us every step of the way. They created space for us to take our time to sit with their recommendations, listened to our thoughts and feedback, and pushed us to embrace new ideas. By the end of our partnership, we saw Kindship Group as trusted friends and allies. We are grateful for their work and their commitment to our project. We highly encourage you to consider Kindship Group for your next project.”

    - Heather Hatmaker
    Altura Architects

  • “The team at Kindship is exactly what you want in a partner: smart, responsive and real. I greatly appreciate their input and direction, as I know they have CIRANDA’s best interest in mind. Jamie and her team have helped CIRANDA with a variety of projects, and in every instance, I was confident in the quality of work and results they would deliver.”

    - Marki Landerud
    CIRANDA

  • “Jamie and Kindship has had a wonderful impact on our organization in several ways. She guided us through a complete implementation of a strategic planning and operational system that has transformed our company’s daily operations. We now have top-down alignment around the goals we are striving to reach as well as the ability for our employees to understand how their individual efforts are driving their teams and our organization to where we want to be at the end of the year, as well as in three years. Jamie has given and implemented effective strategic communications methods as well. Our ability to move information between teams in conjunction with up and down the company levels has been priceless. Because of her leadership and skillful coaching, we are a smoother, more agile, highly communicative and faster running company.”

    - David Walker
    Advancing Eco Agriculture

  • “Jamie and Kindship Group were extremely helpful for me as a first-time author. I didn’t know where to begin with publishing, and Jamie and the team guided me every step of the way. I felt held, supported, encouraged, and most importantly celebrated! Creative Entrepreneurship can be lonely. Working with Kindship Group was like hiring a heart-based team of triple-A members that I didn't have to manage!”  

    - Jillian Schecher
    The Daily Joy Journal

  • “Kindship developed Farmer Direct Organic's brand identity through what I can only describe as the Kindship system. From consumer focus groups through final brand design, messaging and PR, Kindship Group worked their magic for Farmer Direct Organic. Kindship Group has a significant advantage, for companies like ours, over most agencies, as they have an expert understanding of and relationships with many in the organic industry. Few agencies can claim these deep roots and understanding of our space and market. I give my highest recommendation to any company looking to work with Kindship Group.”

    - Jason Freeman
    Farmer Direct Organic

  • "Our team recently had the pleasure of working with Kindship Group, and we can confidently say that they are one of the most kind and compassionate companies we've had the pleasure of working with. Their commitment to collaborating with clients and providing exceptional service is truly unparalleled.”

    - Liz Gallagher & Tim Donnelly
    Culcherd

  • "It’s a pleasure to work with a group that is rooted in the natural foods market and understands the many ways that healthy food can change the world. Jamie and her team were professional, understood what we were going for, and helped us to get there.”

    - Jennifer McCoy
    Viroqua Food Co+op

Let’s Get Started.